New survey: World News Media Outlook


An initiative of WAN-IFRA

The World News Media Outlook 2016 is an initiative of WAN-IFRA and it aims to provide news executives with the cutting-edge intelligence needed to benchmark company performance and to help devise innovative strategies to ensure future business success.

This is its 7th annual global study that aims to better understand and quantify the media industry’s responses to the challenges across the news company value chain and is conducted in collaboration with the Innovation Research Group (IRG), researchers from the University of Central Lancashire and the University of Oxford

There are 20 questions, and it will take you about 10 to 12 minutes to complete the survey.

As a thank you for your contribution, we will offer you a summary of the final Outlook report, along with an invitation to a special webinar hosted by WAN-IFRA.

Please click here for the survey (in English). Versions in other languages are available below.

The annual study was initiated by Dr François Nel in collaboration with the World Association of Newspapers in 2009, but has been renewed, renamed and re-analysed, and from this year the results will be published in the new World News Media Outlook report. For some key findings based on last year’s survey, please click here.