African Media Initiative and DW-Akademie partner to launch African Stories Programme
Project to create a platform of shared content
Nairobi- 4th September 2015– A new platform that will enable the sharing of high quality, PanAfrican TV content between regional and global media organizations is set to be launched as part of the African Stories project. Deustche Welle Akademie and the African Media Initiative (AMI) have partnered to significantly increase the production of made for TV stories on Africa. The African Stories III project aims to give African TV professionals the skills and opportunities to tell stories from an African perspective, while delivering high quality TV packages. The project is a continuation of African Stories I & II, a programme initiated by DW Akademie in 2011, to give television reporters, camera operators and film editors additional training in TV production.
AMI and DW Akademie held a 3 day conference in Nairobi that brought together representatives from member TV stations to agree on the technical framework of an online content exchange platform. The conference also discussed the modalities for establishing a training program that will enable alumni of the African Stories I and II series to share their knowledge and TV production skills, and to train other journalists from across the continent. Members of the network will be able to share content for re-broadcasting amongst themselves and with other interested TV outlets around the world.
African Stories III will be a strong network of broadcast partners currently drawn from Tanzania (STAR TV), Bénin (ORTB), Ghana (MULTI TV), Guinea (RTG), Kenya (KTN), Sénégal (RTS), Malawi (MBC), Mali (ORTM), Namibia (NBC), Cameroun (Canal 2 International), Nigeria (AIT), and Congo Brazzaville (Télé Congo). The members have developed a profound knowledge of TV production for international audiences through their participation in African Stories I and II. AMI will be the lead partner in operationalizing the network’s agenda, and ensuring its long-term survival on the continent, by providing a technical platform as well as the necessary infrastructure needed to ensure the long term survival of the network.
Speaking During the conference, AMI CEO Eric Chinje said, “AMI is happy to host African Stories III, as the project falls in line with our drive to create networks of specialists in the media, and to ensure that the African experience is brought to new audiences around the world.”
DW Akademie’s deputy head Africa division Natascha Schwanke noted “DW is happy to partner with an African based institution that will bring a perspective to the African Stories initiative that is anchored in Africa’s reality.”
The African Media Initiative (AMI) is a pan-African organization that seeks to strengthen the continent’s private and independent media sector from an owner and operator perspective to promote democratic governance, social development and economic growth.
It does so through a set of strategic activities aimed at transforming the media and communications landscape on the continent. AMI’s overall goal is to promote the development of pluralistic media as a necessary and critical ingredient of democratic governance, as well as economic and human development in Africa.
About Deutsche Welle
Deutsche Welle, a public broadcasting institution formed under the German law with its headquarters in Bonn, Federal Republic of Germany, offers trainings and consulting services to partners around the world through its international media development and training centre DW Akademie (DWA). It works with broadcasting stations, media organizations, and universities especially in developing- and transition countries to reinforce free and independent media.